Lunch & Learn | Rules & Regulations
Prevent survey gaps with root cause analysis tools
Atlanta, GA
* Registration open until 8/3/26 at 11:59 PM (EDT)
This 90-minute Lunch & Learn gives administrators and leadership staff the skills and tools to proactively prevent the most common survey deficiencies in assisted living communities. Learners will master Root Cause Analysis (RCA) as the foundation for sustainable compliance, then apply this framework to the two highest-risk regulatory areas: Workforce Qualifications & Trainings and Physical Plant, Health & Safety Standards. Using real-world scenarios, practical templates, and step-by-step guides, learners will leave with actionable tools—including checklists, trackers, and emergency protocols—that they can start using immediately to strengthen staff competency, resident safety, and survey readiness.
Learning Objectives:
- Analyze common survey deficiencies by applying Root Cause Analysis to workforce training and physical plant safety scenarios.
- Evaluate current community practices against Georgia Assisted Living Regulations and identify gaps in documentation, drills, or staff competency.
- Develop a corrective action and sustainability plan using provided RCA tools, checklists, and emergency protocols to prevent repeat deficiencies.
NAB Approval: This program has been approved for Continuing Education for 1.50 total participant hours by NAB/NCERS - Approval #
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Serina Durrah, Vice President of Operations | Claiborne Senior Living

Serina Durrah started her career as a caregiver in senior living and has risen through the industry to become a trusted executive leader. As Vice President of Operations at Claiborne Senior Living, she oversees operations for the company portfolio, leading teams to deliver operational excellence, financial growth, and outstanding resident experiences. With two decades of experience — including senior leadership roles — Serina is recognized for building strong teams, cultivating high-performing teams, and creating a culture of accountability and care.

Jennifer Ferguson brings over 20 years of experience in health care, with a comprehensive understanding of the industry’s full continuum of care, including home health, skilled nursing, Independent Living, Assisted Living, and Memory Care. An accomplished executive and servant leader, Jennifer has held roles of increasing responsibility and delivered meaningful organizational impact with leading regional and national providers.
Known for a results-driven and people-centered approach, Jennifer excels in managing new construction and development projects, leading policy and procedure development and implementation, and building strong, collaborative teams. Her expertise also includes driving occupancy and census growth, creating operational efficiencies, and cultivating impactful, service-oriented relationships with residents, families, and stakeholders.
With nearly 15 years in senior living, Jamie Lancaster brings hands-on experience spanning skilled nursing, independent living, assisted living, and memory care. After earning a bachelor’s degree in geriatrics from Auburn University and a master’s in healthcare administration from Columbus State University, she launched her career in skilled nursing and now oversees operational performance across SRI Management’s portfolio of nearly 60 senior living communities. Jamie’s commitment to workforce development extends beyond her day job. She represents Greene County on Georgia’s State Workforce Development Board, helping shape policies that strengthen the state’s healthcare talent pipeline. When she isn’t caring for senior living residents or advocating for the next generation of caregivers, you’ll find Jamie on the lake, planning her family’s next adventure, or keeping up with her two energetic boys, Jack and Ford. She and her husband, Zack, share their home with their French bulldog named Major.
Sponsor(s)

SCHEDULE
11:00 AM - Check-in
11:45AM - Welcome & Lunch
12:00PM - Presentation
1:20PM - Q&A
1:30PM - Adjourn