Keynote Speakers
Jeff Henderson
Named by Forbes Magazine as one of 20 speakers you shouldn’t miss, Jeff Henderson has become a trusted voice for businesses and non-profit organizations. His career experience not only inspires groups and individuals but also provides tangible strategies to help them grow. Ultimately, Jeff’s aim is to help organizations build a good name where both purpose and profit thrive.
His best-selling book, Know What You’re FOR, launched a movement in non-profits around the world and has become a focal point for many businesses. Jeff has worked for well-known organizations such as the Atlanta Braves, Callaway Gardens, Chick-fil-A and North Point Ministries, one of the largest churches in America. While there, Jeff led three churches over 17 years and helped launch North Point Online, one of the largest online ministries in the world. Jeff and his wife Wendy have been married 25 years and have a daughter, Jesse, 21 and a son, Cole. 19. |
Rennie Curran
Learning how to effectively overcome adversity is one of the most important life skills for leaders. Being equipped with the tools and tactics to handle challenges can prepare you to lead others and set you up to win in the game of sports, business, and life!
Rennie Curran, CEO of Game Changer Coaching is a former Bulldog and NFL athlete, now uses his life challenges to coach and inspire elite athletes, business professionals, and executives by become influential leaders through leadership, teamwork, improving performance, and building their brand. Rennie has a diverse background with humble beginnings. He began his football career at Brookwood High School in Snellville, GA and excelled as the all-time leading tackler in Gwinnett County history. He was initially considered undersized according to various critics, but quickly silenced the doubters by exploding onto the field at the University of Georgia. Rennie eventually became a 3-time All American, Butkus Award Finalist, Team Captain, and 3rd round draft pick in the 2010 NFL Draft. Author of “Free Agent” and “What Does it Take to Be a Star”, Rennie will energize you, give you tangible tools to help you to develop a better perspective, and the mindset to know that success is waiting on the other side of your obstacles. |
Educational Agenda
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This program has been approved for Continuing Education for 11.50 total participant hours by NAB/NCERS—Approval #20231017-25.50-A86230-IN
Educations sessions are continually being updated. Check back often for the latest conference information. Schedule subject to change. Schedule is tentative and subject to change
Monday, October 17 2:00 p.m. – 5:00 p.m. GSLA Board Meeting (by invitation only) 4:00 p.m. - 6:00 p.m. Attendee Registration 5:00 p.m. – 7:00 p.m. GSLA Board & C-Suite Cocktail Reception (by invitation only) ___________________________ Tuesday, October 18 7:45 a.m. Attendee Registration Opens 7:45 a.m. – 9:00 a.m. Exhibit Hall Open - Breakfast & Networking in Exhibit Hall (Continental Breakfast) 9:00 a.m. – 10:45 a.m. Welcome & Opening General Session Keynote Speaker, Jeff Henderson Shrink the Gap: What You Want To Be Known FOR and What You Are Known FOR - 1.5 CEU Shrink the gap between what you want to be known FOR and what you are known FOR. You can’t be known for everything, but you do need to be known FOR something. This session will help you discover what you’re known FOR. 11:00 a.m. – 12:00 p.m. Plenary Session Elevating the Senior Living Industry Through Advocacy: State and Federal Involvement - James Balda, Paul Williams, John Lahood 1 CEU The growth of our industry is consumer-driven as we provide one of the best options for maximizing the quality of life for the senior living population. This session will explore ways for individuals and communities to get involved in state and federal legislation and discover a comprehensive toolkit for connecting and engaging with elected officials. 12:00 p.m. – 2:00 p.m. Exhibit Hall Open - Lunch & Education in Exhibit Hall 2:15 p.m. – 3:15 p.m. Education Breakout Sessions • Executive/HR/Operations Fostering a Positive and Healthy Culture - Margot Cooke 1 CEU The pressure for community and company leaders to financially perform has always been high within senior living, but when you add the financial impact of COVID-19 and the great resignation into the mix the pressure almost seems unbearable. Together we can find a person-centered approach to rebuilding your company culture that will elevate engagement, improve resident satisfaction, and reduce employee turnover. • Sales/Marketing/Finance The Search, the First Impression, The Nurture: How to Craft Digital Marketing Wins - Zane Murphy 1 CEU Marketing Automation nurtures prospects from warm leads curious about your community to hot leads ready for your sales team to move in. The only question is: how do you build robust Marketing Automation campaigns that generate more qualified leads for your sales teams? • Memory Care/Programming Healthy Living for Your Brain and Body - The Latest in Alzheimer’s and Dementia Research - Jill Disney 1 CEU Alzheimer’s is a global health problem with more than 6 million people living with the disease in the US alone. Scientific advances are leading to great strides in strategies for prevention, detection, diagnostics, and therapeutic interventions. This session is designed to help better understand brain health and possible ways of delaying the onset of cognitive decline. • Clinical Creating and Maintaining Quality in Medication Management - Lori Newcomb 1 CEU This session will benefit nursing, executive directors, and medication staff by reviewing how to create a quality medication management program in their community. • Mixed Tape Session Secret Sauce to Dementia and Dining - Toni Fisk 1 CEU This session will address the dining experience through the eyes of Dementia residents. Our overall mission is to provide socialization, increased food consumption, improved hydration, and dignified dining. We will review service standards, environmental aspects of the physical dining space, and share recommended practices for improving the dining experience for persons living with dementia. 3:15 p.m. – 4:00 p.m. Exhibit Hall Open - Coffee Break in Exhibit Hall 3:30 p.m. – 4:00 p.m. The Cube Sessions (Exhibit Hall) DEI and Dining: Sparking Cultural Curiosity with Cuisine - Maria Denicola 0.5 CEU Adding new flavors from differing regions by adding spices or seasonings can add excitement to menus while benefiting your organization’s diversity, equity and inclusion (DEI) goals. Food may not be the solution to world peace, but it gives kitchens an opportunity to play a leading role in DEI initiatives and appeal to current or prospective resident families that may lead to higher satisfaction and sales growth. 4:15 p.m. – 5:15 p.m. Education Breakout Sessions • Executive/HR/Operations Avoiding Litigation and How to Protect Yourself - Connie Cheren 1 CEU This session will review common litigation ALCs and PCHs experience, how to avoid it, and what you can do to protect yourself if sued. Connie Cheren will shed light on awareness of potential issues and possible litigation that could be sitting on their doorstep and how to keep issues at bay. • Sales/Marketing/Finance Bringing your Food and Beverage Program front and center - Aaron Fish 1 CEU In this session led by Aaron Fish, he will share with senior living providers the impact having a market-tailored food & beverage operation will have on their financial performance and brand awareness. He will provide a roadmap of how to build such an operation to become more front and center in the overall experience of a resident’s daily life. • Memory Care/Programming Putting the Validation Method into Practice - Traci Wagner 1 CEU This session will review how validation method can offer a holistic approach that empathizes with elderly residents by helping to connect with them through listening and dignified care in their final stages of life. Discover practical ways to help reduce residents’ stress, enhance their dignity, and increase their happiness, while learning from and understanding the meaning of their behavior in cognitive decline. • Clinical Clinical Overview and Hospital Risks of Parkinson’s - Annie Long 1 CEU Research has found that three out of four people with Parkinson’s do not receive medications on time when staying in the hospital; when this occurs, two out of three will experience unnecessary complications. In this session, long term care staff working with those affected by Parkinson's disease will understand the risks they face when going to the hospital and why getting the right medication on time, every time, is critical to managing disease symptoms. • Mixed Tape Session Productivity, Parenthood and Process: How to Create Time When There is Never Enough - Chrystal Hawley 1 CEU Managing people, tasks, and time at work while prioritizing your home life is not easy to balance. Understanding the value of your time is key to achieving a healthy and stable work-life balance. During this session, we’ll identify three tools that will help manage your time and discover tips for developing an action plan to be more productive at work. 5:15 p.m. – 7:30 p.m. Social Night | PAC Fundraiser Cornhole Tournament, Wine Toss, Karaoke, Games, DJ, Grand Prize Raffle, Networking, & More! ___________________________ Wednesday, October 19 7:45 a.m. Attendee Registration Opens 7:45 a.m. – 9:00 a.m. Exhibit Hall Open - Breakfast & Networking in Exhibit Hall (Continental Breakfast) 9:00 a.m. – 10:30 a.m. General Session Keynote Speaker, Rennie Curran Capitalize: Finding Winning Opportunities in Every Phase of Life 1.5 CEU Learning how to effectively overcome adversity is one of the most important life skills for leaders. Being equipped with the tools and tactics to handle challenges can prepare you to lead others and set you up to win in the game of sports, business, and life! 10:30 a.m. – 12:00 p.m. Exhibit Hall Open - Education, Live Demonstrations, & Coffee Break in Exhibit Hall The Cube Sessions (Exhibit Hall) 10:45 a.m. - 11:05 a.m. Leading with a Hospitality Mindset- Aaron Fish 1 CEU Aaron shares his keys elements for creating a truly successful hospitality environment in any senior living operation. The presentation takes a holistic approach and discusses the leadership tools and knowledge to be impactful with employees. Additionally, he will help attendees identify potential service bottlenecks and how to fix them. 11:10 a.m. - 11:30 a.m. Falls Risk Reduction - Caroline Hill Cox 1 CEU Falls are the leading cause of injury-related deaths, unintentional injuries, and hospital admissions for trauma. One-third of the older adult population over the age of 65 falls each year and the risk of falls increases proportionately with age. This presentation will review intrinsic and extrinsic risk factors plus fall prevention strategies in a senior living setting. 11:35 a.m. - 11:55 a.m. Let's Get Digital: Supporting Resident Independence and Dignity through Remote Monitoring- Mashanda Campbell 1 CEU This session will review the benefits of Remote Monitoring for seniors in assisted living including increase in life expectancy, prevent medical emergencies, and retention of residents' independence. 12:00 p.m. – 1:30 p.m. GSLA Annual Awards Luncheon 1.5 CEU Presentation of HERO Awards, GSLA Legislator of the Year, and others. Join GSLA to honor the outstanding volunteers, direct care staff, staff members, executive directors, and industry partners who continuously make a positive impact and improved experiences for residents, staff members, and the community at large. This much anticipated luncheon addresses the importance of hope, compassion, and kindness in the midst of ongoing challenges within senior living through inspirational narratives from our nominees. Award nominees will share their personal stories of exemplary leadership, creating meaningful connections, and their unmatched passion for enhancing the lives of community residents and staff. 1:45 p.m. – 2:45 p.m. Education Breakout Sessions • Executive/HR/Operations Talking about Talent: Strategies for Senior Living Recruitment and Retention -Charles Rodriguez 1 CEU Talent nurturing strategies are essential for senior living and elder care organizations to maintain their appeal and “branding” for residents and caregivers. When loved ones are hesitant to put their elders in care and prospective employees are avoiding an industry that has accrued a negative reputation related to environment and labor load, recruitment and retention is as much about dispelling myths as performing a deep dive into whether internal practices and ideas are fit for purpose. • Sales/Marketing/Finance Converting Leads into Move-Ins - Julie Podewitz 1 CEU Senior living providers are facing increased operational costs resulting in smaller margins. Growing occupancy is the primary means to increasing revenue. Communities usually have enough leads coming into the sales funnel but are faced with the challenge of widening the funnel, so more leads convert to move- ins. We’ll review two case studies showing the impact improving sales conversions has on your bottom line. • Memory Care/Programming Integrating a Person-Centered Dementia Program through Alzheimer's Best Practice Model - Beth Cayce, Jessica Alperin 1 CEU Integrating a Person-Centered Dementia Program into an existing Senior living culture requires an examination of how dementia is currently viewed in the community, what barriers exist to improving a dementia-friendly culture, and how to develop a program supportive to those living with dementia and their care partners. The process begins with understanding the necessary building blocks of a successful program per the Alzheimer's Best Practice model. • Clinical Telehealth and Technology Utilization - Tanya Perkins 1 CEU Following the coronavirus pandemic, telehealth is here to stay and provides unparalleled access to healthcare for seniors when they need it most. Dr. Gupta will review the best practices, and pitfalls to avoid, when launching a telehealth program in senior living communities. The session will also highlight how a telehealth offering can be used to improve value to existing residents and empower staff. • Mixed Tape Session Creating Clean and Healthy Environments - Clint Sowle 1 CEU This session will share expertise with a focus on clean spaces that promote well- being and inspire confidence, managing public health risks and the perception of cleanliness, insights to help identify and protect against outbreaks plus other risks. The goal of this session is to provide insights on how long term care and senior living communities can improve workforce agility, build optimal operations and foster well-being and inspire confidence among residents, families and employees with clean, healthy spaces. 2:30 p.m. – 3:15 p.m. Coffee Break in Breezeway 3:00 p.m. – 3:30 p.m. Education Best Practice Conversations • Executive/HR/Operations OPB ARPA Grant - Amber McCullough, Jennifer Wade 0.5 CEU In March of this year, Governor Brian Kemp and the Governor's Office of Planning and Budget (OPB) approved a $47 million ARPA COVID-19 Mitigation Grant Program which provides up to $100,000 per Assisted Living Community/Personal Care Home (25+ state-licensed beds) to assist with expenses incurred to contain and mitigate the spread of COVID-19 between March 3, 2021, and December 1, 2022. This session will review the eligible expenses for reimbursement, application process, outline the Grant Portal access instructions for grantees, and address questions along the way. • Sales/Marketing/Finance Strategic Sales Solutions: A Panel Discussion with Industry Experts - Colette Lombardo, Lauria, Kara Marinko, Billy Cross 0.5 CEU Join us for a lively discussion addressing common challenges senior living sales teams are facing today, recommended solutions with fruitful outcomes, and approaches for supporting teams to achieve occupancy and revenue goals. • Memory Care/Programming Horticultural Therapy and Sensory Garden - Michelle Coleman, Geri Laufer 0.5 CEU Discover how horticulture therapy and edible gardens can elevate the quality of life for assisted living residents by improving their physical fitness, health, mood, and cognitive abilities. • Clinical Clinical Confab: A Panel Discussion with Industry Experts - Tony Sanford, Mary Ann Cadger, Brenda Kennedy, Gaylene Mukopfa 0.5 CEU Industry clinical leaders come together for an engaging discussion comparing strategies for managing clinical risks, systemic understaffing issues, and efforts to support, coach, and motivate the clinical team while prioritizing staff and resident health/safety. • Mixed Tape Session 5 Languages of Appreciation in the Workplace - Joel Moyer 0.5 CEU We have heard about the 5 love languages and how understanding your partner wants to be loved can improve your relationship. The same is true with your team. Everyone has different ways they want to be appreciated and recognized. This presentation will provide ideas for creating a stronger work culture through improving work relationships, gaining a better understanding of your team, and improving communication and appreciation leading to increased loyalty and higher employee engagement. 3:45 p.m. – 4:45 p.m. Closing Plenary Session 1 CEU Regulatory Update with the Department of Community Health (DCH) 4:45 p.m. Conference Adjourns 4:45 p.m. – 5:15 p.m. PAC Basket Raffle & Giveaways |
Presenting Sponsors
Platinum Sponsors
Gold Sponsors
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Silver Sponsors
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Bronze Sponsors
CaraVita Senior Care Management
Great Oaks
The Arbor Company
The Fellowship Family
Great Oaks
The Arbor Company
The Fellowship Family
Interested in sponsorship opportunities? Email: conference@gasla.org for more information.
